The affiliation among watches and cars is, for many human beings, easy to locate. There are ladies so that it will roll their eyes and assume it is the ‘system enchantment’, there are men on the way to anticipate it is approximately picture – at the same time as guys do not put on elegant earrings and handbags inside the way that girls do, the repute of an eye, car or jacket proves that style isn’t always one-gender trouble.

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But the connection is going deeper. And it is no longer just a ‘guy element’. Many women, too, will vouch for that love of precise automobiles or bikes and a love of watches make the best feel to everyone with more than a passing hobby in both. Both require enormous expertise to run at their exceptional. Both consist of many specialist additives and need ordinary maintenance, be it an oil trade or a winding. Something in the craftsmanship of a nicely-made watch or vehicle sticks out; it is impossible to just rush the system alongside and expect anywhere like equal results.


Perhaps this is why so many watch brands have near ties to motorsports activities. Among its many wearing connections, Rolex is related to an American championship, the Rolex Sports Car Series, sponsored by 2002. On the other facet of the Atlantic, Tissot is the authentic timer for the Moto GP, Oris sponsors Team Williams in

Formula 1, TW Steel sponsors, and the A1GP, Tag Heuer have ambassadors in Formula 1 racers Heikki Kovalainen, Kimi Raikkonen, Lewis Hamilton, and Sebastien Bourdais. Audemars Piguet additionally has a presence inside the international’s most well-known racing championships, with Jarno Trulli, Rubens Barrichello, and Sebastien Buemi are emblem ambassadors. This reputedly complete list just touches the floor – there are many extra associations between the two industries that can effortlessly be listed.